Food Truck Rentals
- TypeScript
- Next.js 16
- React 19
- Tailwind CSS
- Motion
- Technical SEO
The brief
A New York brand-activation company wraps, staffs, and permits food trucks for fashion houses, department stores, and restaurants — and was selling all of it without a site of its own.
What we built
A 24-page Next.js 16 site built around the work itself: a full-bleed activation hero, a truck roster that animates on a variable-width axis, and a page for every way a truck gets rented — weddings, product launches, film production, corporate events, ice cream, coffee carts, and the tri-state markets. Every commercial page carries JSON-LD Service, FAQ, and LocalBusiness data generated from one pricing module, so published prices cannot drift from the page. Keyword research shapes the URL structure, and a Vitest suite of 119 tests guards it — including one that fails the build if two pages start competing for the same keyword cluster.
Outcome
A live national site, indexed and structured to compete beyond its first city: the flagship URL now targets a 12,100/mo search term rather than the 320/mo local qualifier it launched on.
